Viewing: Press - View all posts

Musician to perform Sandy Hook benefit song 



From News Channel 2 WKTV Utica

By ALLISON NORLIANStory Created: Apr 4, 2014 at 10:57 PM EDT
Story Updated: Apr 4, 2014 at 11:18 PM EDT 

DEANSBORO, N.Y. (WKTV) - Larry Pegg is a musician. The Canadian singer, song-writer and guitarist traveled from Canada to perform at the second annual Daniel Barden Mudfest, Saturday. He spoke with NEWSChannel 2 on Friday evening about why the Mudfest's mission holds close to his own heart.

The Mudfest started last year to remember Daniel Barden, a 7-year-old student who was killed in the Sandy Hook Elementary School shooting. The founder, Dan Williams, started the event after attending Barden's funeral. Barden and his niece were friends and classmates.

Pegg unknowingly became connected to the tragedy through his own personal tragedy. He lost his daughter to suicide seven years ago, a day that plays out in infamy in his mind. He used music as his therapy.

"I wrote a song called 'Last of the Hot Summer Days,' which was meshing America's grief over 9/11 with my own grief," Pegg said."And that my grief like America's grief will be everlasting."

Pegg was on his way to the recording studio to track that song in 2012, when the unthinkable happened, the Sandy Hook tragedy. Pegg says the news came across the radio in his car, forcing him to pull over.

"I pulled over and I cried. I went  to the studio and I laid it down with the pain of all those parents," Pegg said.

The song that helped him through his own tragedy, he plans to sing for all those who attend the second annual Mudfest at MKJ Farms in Deansboro.

"I have always tried to bring a positive message within the reality of life," Pegg said.

The Mudfest is a family friendly event that includes a kids half mile adventure run, an adult 5K and an adult elite run for experienced athletes.

All proceeds from the Mudfest benefit the Sandy Hook Promise, the Newtown community organization founded after the mass shooting tragedy. It will benefit Compeer, a community organization serving individuals in the Mohawk Valley who receive mental health services. 

Williams said he decided to make this an annual event after seeing the way it helped the Barden family last year, "It has been difficult but I have to tell you in November, Martin Barden called me and said last years mud run really helped pull them through. He asked if we could do it again and I said absolutely, we'll do it again."

Registration is at 7a.m. on April 5. The first wave of the 5K begins at 9:00a.m. followed by one every half hour.

To purchase Larry Pegg's song 'Last of the hot summer days,' or his CD you can visit this website. All proceeds from the sale of his song go to the Sandy Hook promise. 

If you purchase a physical copy of the CD or online, 50 percent of the proceeds go to the Sandy Hook Promise.

​Dancing for life: Rankin teen appears in celebrate life video 

Kaelan Collier Rankin Inlet Kivalliq Nunavut Canada Larry Pegg The Hockey Project suicide preventionDarrell Greer/NNSL photo


From Kivalliq News, April 2, 2014, Kivalliq, Nunavut, Canada
by Darrell Greer, Northern News Services
 
Larry Pegg The Hockey Project suicide prevention story Kaelan Collier Rankin Inlet Kivalliq Nunavut Canada

Kaelan Collier of Rankin Inlet is excited to be part of a music video combining song, dance and hockey to send a message of always putting life first. Darrell Greer/NNSL photo.











Like many in the Kivalliq, Kaelan Collier of Rankin Inlet knows the pain of losing a friend to suicide. 

But unlike the majority, Collier had the chance to participate in a project that celebrates life, and takes a swipe back at suicide through hockey, the performing arts and a message of love. 

Collier, 14, took part in the music video for Don't Stop Stompin,' part of the Hockey Project's Hockey is Great, Life is Bigger, while attending the Canadian International Hockey Academy in Rockland, Ontario, earlier this hockey season.

The project is the brainchild of Canadian singer/ songwriter Larry Pegg, who lost his 20-year-old daughter, Kelly, to suicide in December 2007.

Collier said being part of the unique hockey-meetsmental- health video was a great experience.

He said the 80 young players in the video took two days away from school to learn the featured dance steps.

"He (Pegg) also came to our school and gave some really good talks on how hockey will always be there for us, but life is the biggest thing there is," said Collier. 

"These days, having talks or presentations on suicide happens a lot. 

"But it has the most impact when a person who's been through it gets you into a group, talks to you about how hard it is to get over, and reminds you there's always someone who cares for you. 

"Life can be a challenge, and there's always going to be really rough spots, but you can overcome them." 

Collier said everyone loved working on the video. 

He said there were auditions held for the 20 or so in the video's lead roles, while the rest of the participants learned how to do the backing "stomp" dance. 

"This experience was a whole new bag for me. 

"It brought so much emotion to me because I've lost friends to suicide. 

"When he spoke to us about what he went through, it touched me deep down. 

"I'm not sure how, but it also boosted my self-confidence in being a hockey player." 

Collier said he was extremely happy when the video was released publicly. 

He said it was gratifying to see the finished video after working so hard on it. 

"I was so happy it got out and everything went as planned. 

"It came out on the date it was supposed to, and we were the first to see it before it went live." 

The video debuted in the arena of the Perth Blue Wings, a community of about 6,000 in southern Ontario still healing from the summer of 2011, when six male teenagers in Lanark County took their own lives during the span of a few weeks. 

Collier said he had a good feeling about the video from day one. 

He said the only part of the process he found difficult was when he first started learning the dance steps. 

"You had to move in a certain way and, if anyone messed-up, we'd have to start the whole set over again. 

"But I knew we'd get it right and the video would be good when it came out. 

"If he (Pegg) ever asked me to do something again with him, I'd do it in a heartbeat."

singer songwriter Larry Pegg The Hockey Project Kaelan Collier of Rankin Inlet From Kivalliq News story April 2, 2014, Kivalliq Nunavut CanadaSinger‑songwriter and video referee Larry Pegg, right, joins, from left, Jenna Cholette, Eric Salvail, Cameron Pound, Edie Levesque, Anna‑Rose Bertin, Bobbi Strople and Rahjan Munnings of the Canadian International Hockey Academy to show all you need is love in Rockland, Ontario, this past month. Photo courtesy Larry Pegg

Stompin' at suicide: Songwriter turns to hockey to deliver message of love, life 

Kivalliq News Kivalliq Nunavut Canada story Larry Pegg The Hockey Project video suicide preventionLarry Pegg, top row from left, Meagan Stewart, Matthew Clement, Wyatt Brauer, Jenna Cholette and Jong Ah Park, and, bottom row from left, Cameron Pound, James Marino, Kohei Sato and Maddy Koughan participate in the Don't Stop Stompin' suicide prevention music video filmed at the Canadian International Hockey Academy in Rockland, Ontario, this past month. Photo courtesy Larry Pegg.

From Kivalliq News, March 26, 2014, Kivalliq, Nunavut, Canada
by Darrell Greer, Northern News Services

Hockey is Great! Life is bigger! That’s the message selected by a Canadian singer songwriter who knows the pain of suicide all too well, and who has turned to the game of hockey to spread a positive message to youths across the country and around the world. Larry Pegg released the music video Don’t Stop
Stompin’ this past month.

The piece is a unique hockey meets mental health video that pays tribute to Stompin’ Tom Connors and tips its hat to the Beatles, while sending out a message of never giving up on life.

Filmed at the Canadian International Hockey Academy in Rockland, Ontario, the video features 80 young hockey players from 11 different countries stompin’ out the Hockey Project’s anti suicide message.

The music video also features performer “Lucky” Ron Burke and the voice of the Ottawa 67’s, Dan Mooney.

Pegg remains a grieving father, having lost a daughter, Kelly, 20, to suicide in December 2007.

Larry said Kelly loved The Beatles and, although she never played organized hockey, loved to lace ‘em up and play shinny.

“We had a lake in our backyard, and we shovelled the ice off to become a community just by playing shinny,” said Pegg.

“We followed the NHL and Olympics and, as a family, gathered for the games.

“As long as a child has warm, comfortable skates, they can learn to skate.

“And the joy of skating is where the game of hockey begins.”

Larry said sport, in general, has been an expression of life for thousands of years. He said while Canadians enjoy many sports, hockey is the one game that truly brings people together.

“I see hockey as a uni form community around the world, he said. “The game splits ideological barriers and unifies people around one concept.

“I believe reaching kids should be mandatory and, if socialized sports is one way of doing that, so be it.”

Larry said Kelly always had a positive spirit, which made her death all the more shocking and stunning.

He said his daughter never suffered from alcohol abuse or drug problems.

“Kelly was a wonderful athlete and a typical child who played soccer and ultim ate Frisbee, and loved skating and playing shinny.

“I have a daughter who still lives, so I have to try to remain positive in the midst of this grief.

“I was with my songwriting partner, Edmund Eagan, when Stompin’ Tom died and I immediately came up with the line, don’t stop stompin.’

“Then we looked at whether we could celebrate the greatest hockey song ever written, and  turn  it  into  a metaphor on don’t give up on life, and the answer was yes.” Larry then came up with the concept of hockey is great, but life is better as a campaign to  bring  attention  to  mental health and suicide prevention through hockey.

His efforts fit in well with other campaigns with strong ties to the NHL.

Former NHLer Luke Richardson lost his daughter, Daron, 14, to suicide in Nov ember of 2010.
In 2011, the  Richard son family joined the Royal Ottawa Foundation for Mental Health, the Ottawa Senators and the Sens Foundation to launch fundraising efforts and take part in awareness cam paigns to try and inspire youth to talk about mental health.
Daron’s birthday, Feb. 8, is now known as Do It For Daron Purple Pledge Day, which asks people to wear purple (Daron’s favourite colour) in support of the Daron Richardson Fund.

NHLer Daniel Alfredsson has a sister with mental health problems,  which  prompted him to become an ambassador for the Royal Ottawa Hospital. Larry  said  efforts  like those began to make it clear to him that the hockey com munity really cares about the
issue.

He said that’s when he began to realize there was something bigger going on.

“We watch these kids win and lose on the ice and, while it’s no fun watching them lose, that’s part of life.

“But there’s no answer when you lose a child.

“The hockey community is one of passion, and I want to bring that down to the com munity level.

“That’s where I believe the concept of life is bigger has to grow from.”

Larry hopes the Hockey Project helps open new lines of communication for youth around the world.

He said the 80 kids who took part in the video all have a positive story to tell.

“They had a lot of fun, learned how to ice dance and took part in a music video.

“They even got marks for their participation.

“It’s a great story that gives me cause to be hopeful, even in the wake of what I experi enced in losing my child.

“When you lose a child to suicide, it sucks the life out of you and can cause hopeless ness to creep in.”

Editor’s note: Kaelan Collier of Rankin Inlet took part in the video, but was away at the Arctic Winter Games at the time of this story. Please see the April 2 edition for his thoughts on the project.

Charlottetown, PEI - The Guardian does story on Maddy Koughan and her participation in The Hockey Project 

This is an example of the media coverage that is building. I want to thank each of you again for your contribution to help make this project successful:

P.E.I. hockey player skates into powerful issue
Jim Day, The GuardianPublished on March 16, 2014
 

© Submitted photo Maddy Koughan, 16, of Mermaid is in her first year with the Canadian International Hockey Academy in Rockland, Ontario. She and Blake Jamieson, 15, of Little Pond, along with other players from the academy, are featured in a new music video created by Larry Pegg of Ottawa to deliver a powerful message about mental health.

Maddy Koughan takes part in video to raise awareness about mental health

As a hockey player, Maddy Koughan naturally places great emphasis on her physical conditioning.

Her hockey world has also recently driven home the value maintaining good mental health.

Koughan, 16, of Mermaid is in her first year with the Canadian International Hockey Academy in Rockland, Ontario.

She and four 15-year-old P.E.I. hockey players -- Blake Jamieson, of Little Pond, Syl Yoston of Launching, Brechan MacLean of Charlottetown, and Jaxon Lamont of Summerside -- along with other players from the academy, are featured in a new music video created by Larry Pegg of Ottawa to deliver a powerful message about mental health.

Read full story

 

 

Ontario News North covers Marathon hockey star dropping the gloves in fight for mental health and suicide prevention 

Marathon Hockey Star Drops The Gloves In Fight for Mental Health & Suicide Prevention

Written by admin on 26 February 2014

Marathon’s Anna-Rose Bertin is part of a wonderful co-ed collaboration of 80 young athletes, from 11 countries, all skating for the cause of hope in a music video for Mental Health wrapped in a tribute to hockey and Canada’s late folk hero, musician/songwriter Stompin’ Tom Connors (February 9, 1936 – March 6, 2013).
 
Following the outstanding human gestures of Canadian Olympic athletes at Sochi, a little-known Canadian artist and grieving father has stepped up with his own gesture of peace and hope for those suffering with mental health illness in Canada and worldwide.  Larry Pegg has created a unique Hockey-meets-Mental-Health music video called Don’t Stop Stompin’ sharing a message of hope through hockey. The original release of the video on Valentine’s Day reached more than 40k views before being replaced by the updated version which includes credits and information regarding the ‘Hockey Project’. The song carries a message of love and finding the strength to “Never give up on LIFE” while also paying tribute to the late Stompin’ Tom Connors, our internationally loved, canadian hockey-song hero.

Read full story.

WN.com: Canadian singer-songwriter releases "hockey-meets-mental-health" music video in support of suicide prevention 

OTTAWA, Feb. 20, 2014 /CNW/ - Following the outstanding human gestures of Canadian Olympic athletes at Sochi, an unknown Canadian artist and grieving father has stepped up with his own gesture of peace and hope for those suffering with mental health illness in Canada and around the world. With it's main message of hope and hockey, Larry Pegg has created a unique Hockey-meets-Mental-Health music video called Don't Stop Stompin'. In part, it's a tribute to the late Stompin' Tom ConnorsCanada's and the world's hockey-song hero, but primarily it is sending the message of love and to "Never give up on LIFE." 

​Read full article

Canadian singer-songwriter releases final cut “hockey-meets-mental-health” music video in support of suicide prevention – his message is aimed at hearts in Sochi 

Canada News Wire – Transmitted At: 2014-02-20 10:22 http://www.newswire.ca/en/releases/archive/February2014/20/c5896.html

Ottawa, Canada - February 20th, 2014
For Immediate Release
  
Following the outstanding human gestures of Canadian Olympic athletes at Sochi, an unknown Canadian artist and grieving father has stepped up with his own gesture of peace and hope for those suffering with mental health illness in Canada and around the world. With its main message of hope and hockey, Larry Pegg has created a unique Hockey-meets-Mental-Health music video called Don’t Stop Stompin’. In part, it’s a tribute to the late Stompin’ Tom Connors, Canada’s and the world’s hockey-song hero, but primarily it is sending the message of love and to “Never give up on LIFE.”
 
Filmed in early February at the Canadian International Hockey Academy (CIHA) in Rockland, Ontario, the music video’s cast of film makers and eighty (80) young hockey athletes from eleven (11) countries are all trying to send the world a mental health awareness message wrapped in the metaphors of hockey and love under the campaign banner Hockey is Great. LIFE is BIGGER!
 
A “first-cut” of the music video was publicly previewed on Valentine’s Day (February 14th), in Perth, Ontario for the local hockey team’s home game. As a community, Perth is still reeling after a rash of young men died by suicide in 2010. Pegg says, “Perth is representative of communities across Canada and around the world. Like anyone, I want these terrible and tragic stories to end, especially for our young people, sons and daughters who we lose so senselessly and in an instant.”

The final-cut version is available in broadcast quality and on YouTube beginning on February 20th.
Click below to view it now, on view it on the home page of TheHockeyProject.ca.



The powerful and emotional pre-release promo video can also be found at the project’s website. www.TheHockeyProject.ca. The promo captures preparations for the shoot and images of the CIHA students sharing Pegg’s moving story of losing his daughter to suicide. His presentation took place on January 28th (Bell Let’s Talk day). 
 
The 1 in 5
One in five Canadians will be affected by a mental health (MH) illness during their lifetime. For Pegg the metaphor is glaring. “That’s like putting 1 in every 5 Canadians in the penalty box. As a nation we’re permanently short-handed and we’ll never win with this endless deficit. For Canada, or any nation, to be at our most healthy and efficient we need that extra player out of the penalty box and back into the game of life.” Pegg goes on, “This is a global issue.” Pegg adds, “While no death is easy or acceptable, most of Canada has an average suicide rate, but our Northern peoples suffer one of the highest rates in the world, so this MH story is also about Canada’s failure in protecting its northern and native peoples, and not to stop there, it includes our armed forces and front-line responders such as fire fighters, police, paramedics, nurses and doctors who are all showing high rates of PTSD, and of course our young people for whom suicide is the second leading cause of death. This is an epidemic.”
 
Don’t Stop Stompin’ combines the joys of music and sport, even drawing on the messages of The Beatles when the announcer wearing a Beatles 1964 replica suit references “Across the Universe,” later brandishing a heart poster on the ice, as if saying “All You Need is Love.”  Pegg’s daughter loved The Beatles, and he is consciously acknowledging this connection, believing in the universe of hockey that she loved taking lead on this issue. Pegg points out, “The community of hockey is already strong and motivated to drop the gloves and help in their respective communities.”
 
Reaching Out to Sochi
As the globally-recognized nation of hockey, and because of the Sochi world-stage, Pegg believes there is real potential for Canada’s athletes to reach out to and engage many at Sochi. He’s asking Canada’s athletes and the world of hockey to lead on this issue.
 
“We need to get Canadians stomping for our teams, for Stompin’ Tom’s legacy, for our collective hockey passion, and to show the world not only how crazy we are about hockey, but how concerned we are for all people. We need to do this in arenas, pubs, theatres and homes across the nation and throughout the world of hockey, and we can do it now to this music.”

Image with caption: "Canadian singer-songwriter releases "hockey-meets-mental-health" music video in support of suicide prevention (CNW Group/The Hockey Project)". Image available at: http://photos.newswire.ca/images/download/20140220_C5896_PHOTO_EN_36937.jpg
 
 
-30-
 
For more information contact Larry Pegg at
pegg.larry@gmail.com or call at 613-769-8869
www.TheHockeyProject.ca
Other music can be found at www.LPGroove.ca

Inside Ottawa Valley: Hockey video aims to raise awareness about teen suicide 

Inside Ottawa Valley
Jennifer Mcintosh And Laurie WeirInside 
Date Published: Thursday, February 13, 2014

Blair Barr, the captain of the Perth Blue Wings will make his appearance in Sochi this month, albeit from the big screen.

Before hitting the airwaves in Sochi, the Blue Wings will show the special video - featuring Barr and 79 other hockey players to raise awareness about mental health issues and teen suicide.

Produced by Osgoode musician Larry Pegg, who lost a daughter to suicide in 2007, the video will be showcased in Sochi this month.

"The Hockey Project and Larry Pegg Music are both projects that I have created in the wake of losing my daughter in December, 2007," Pegg said. Because his daughter was an avid fan of hockey, Pegg started The Hockey Project.

The latest campaign, Hockey is Great. LIFE is BIGGER, started with the release of a song called Don't Stop Stompin', co-written by Pegg and Gemini award-winning composure and producer, Edmund Eagan. Some of Eagan's work includes composing in producing the theme music to the Rick Mercer Report and This Hour has 22 Minutes.

"The key message for Canadians going into the hockey rounds at Sochi is that as a nation one in five Canadians suffer from mental health issues," Pegg said.

​Read full article

Hockey-meets-Mental-Health music video to release today at Perth Blue Wings game 

Ottawa, Canada
February 14th, 2014

For Immediate Release

Contact:
Larry Pegg
pegg.larry@gmail.com
613-769-8869

Following the outstanding human gestures of Canadian Olympic athletes, an unknown Canadian artist has stepped up with his own gesture for Canada and the world. Larry Pegg has created a unique Hockey-meets-Mental-Health music video called Don’t Stop Stompin’filmed last week at The Canadian International Hockey Academy (CIHA) in Rockland, Ontario. Pegg and his cast of filmmakers and eighty young hockey athletes from 11 countries are trying to send the world a unique message of Mental Health awareness wrapped in the metaphors of Hockey and Love. 

With a different kind of love in mind, the video will be publicly released in Perth, Ontario, before and throughout the Perth Blue Wings game at Perth Arena on February 14th, Valentine’s Day. Game time is 7:30pm. Perth is remembering and still reeling after a rash of young men died by suicide in 2010 plunging the community into grief. Pegg says “Perth is representative of communities across the nation. I want the madness to end, especially for our young people, sons and daughters that we lose so senselessly."

The powerful pre-release promo video found at www.TheHockeyProject.ca captures images and Pegg’s story of losing his daughter to suicide. His presentation to the CIHA was shot on January 28th (Bell Let’s Talk day). 

The Hockey Project video for mental health and suicide prevention

Don’t Stop Stompin’ sends the message to “Never give up on LIFE". Pegg believes there is real potential to reach the athletes in Sochi and through them the world and to do that he’s asking Canada and the world of hockey to take the lead on this issue. "We need to get Canadian’s stomping for our teams, for Stompin’ Tom’s legacy, for our collective hockey passion, and to show the world not only how crazy we are about hockey, but how concerned we are for all people. We need to do this in arenas, pubs, theatres and homes across the nation. And we can do it now to this music. Why not Parliament, too? This video and The Hockey Project are sending a global message of Mental Health awareness because Mental health is the key to our very existence. Obviously we hope the message will go viral. Tom’s one year passing is March 6th, so we have another great reason to stomp now and build another wave of momentum for the cause of Mental Health and for man who wrote the song that has literally made Canada’s game famous throughout the world,” says Pegg. The anniversary of Stompin’ Tom’s passing is March 6th, aligned with the Paralympic Games. Pegg thinks it’s an opportunity to again celebrate the Man and his music and what he has meant to so many of us.

The 1 in 5
1 in 5 Canadian’s will be affected by a Mental Health issue during their lifetime. That’s like putting 1 in every 5 Canadian’s in the Penalty Box. For Canada to be at it’s most caring and efficient we need that player out of the penalty box and back on the ice. The same scenario is repeated in every country. 

"As a Hockey power and a Hockey nation we are united," says Pegg. "We’ve also been learning how united and supportive Hockey communities are behind the cause of Mental Health. For this video we’ve had support from the Ottawa 67’s, the CCHL, and teams from Lloydminster, Saskatchewan (Bobcats) who sent us their team sweaters for the video. This unity is why sending this important message now, during Sochi, is so important for all Canadian’s and all countries, most importantly to stomp loudly to show support for those with Mental Health struggles, for those that we need back in the game. Imagine every arena stomping across Canada and across Russia. The world of Hockey can help us do that." 

Pegg’s final thoughts: "Canada’s Game as an Ambassador for a safer and saner world, sending a message of Peace. Who would have thought?" 

-30-

Ottawa Community News covers video effort 

February 13, 2014 | Ottawa Community News

Hockey video aims to raise awareness about teen suicide; Juno winner pitches in for mental-health campaign

Manotick News

Filming for Hockey is Great. Life is BIGGER started on Feb. 4 at the Canadian International Hockey Academy in Rockland. It will launch locally Feb. 14 at the Perth Blue Wings home game.

Don't Stop Stompin.' That's the message Osgoode musician Larry Pegg wants to convey with The Hockey Project.

The father of two lost one of his daughters to suicide six years ago. Because his daughter was an avid fan of hockey - Pegg started The Hockey Project to help raise awareness about mental health issues and teen suicide.

The latest campaign Hockey is Great. LIFE is BIGGER, started with the release of a song called Don't Stop Stompin' co-written by Pegg and Juno award-winner Edmund Eagan.

The song is to be played during a film that will have flash-mob like crowd of hockey players, sporting jerseys from across the country.

The film - created by Dan Rascal Films and directed by Craig Conoley - opens on Lucky Ron, the pseudonym of Ottawa musician Ron Burke, performing in the midst of action in a game. Two players are penalized and sent to the penalty box - which represents stigma, isolation and depression. The scene then goes dark, showing only the two players in the penalty boxes, who are then joined by what Pegg describes as a Michael Jackson thriller-esque ice dance.

"Twenty per cent of Canadians are affected by mental health in their lifetime. That would be one out of five skaters on the ice," Pegg said. "You take a player off and the team will lose, the message is we need you on the team, as a nation and as a family."

Dan Mooney, who works as an announcer with the Ottawa 67's said he's involved with the project - playing the role of announcer in the video - because of his friendship with Pegg and because he believes in the cause.

"If we can save even one life then it's worth it," Mooney said. "My nieces are both 15 and so this resonates with me. It's a tremendously difficult world to grow up in. Teens have to deal with so much more than we had to when we were growing up."

Pegg said he wanted to harness the power of hockey to help raise awareness for the issue in the days leading up to the Olympics in Sochi.

"We live in a nation where half the people have some connection to the sport," he said. "We want to harness that power, have every arena stomping."

The video is meant to a tribute to Stomping Tom Connor's The Hockey Song. It will be distributed during the Olympic Games.

The short film featuring Lucky Ron was done from Feb. 4 to 6 at Canadian International Hockey Academy in Rockland. It will launch locally Feb. 14 at the Perth Blue Wings home game.

Burke said as a long-time musician and local icon, he was happy to lend his name to the cause.

Pegg said the film involved volunteers and jerseys representing teams across the country.

Among the jerseys are the Lloydminster Bobcats from Saskatchewan and the Ottawa 67's. The movement has even gone international with contributions from a dozen countries, including Saudi Arabia, England, Russia and Japan.

Pegg said the video will raise money for Do it For Daron, a charity established after the suicide death of Daron Richardson. He said he also wants to use the momentum to raise money to produce a documentary on mental health and teen suicide.

He already has Dr. Raffath Sayeed, a head injury specialist, lined up as one of the speakers.

"We have enough material for a 15 to 30-minute documentary, depending on the funding we get," Pegg said. "We might even have enough to do an hour."

Whatever the end product is, the point is to send out positive energy and let teens know they aren't alone.

"I don't think kids know what a hole they leave behind," Pegg said. "The message we want to convey is don't give up on life."

For more information about the project, visit www.thehockeyproject.ca.

Helping Mental Health with a Hockey song: Music Video aims for Sochi  


For Immediate Release: January 17, 2014

Contact: Larry Pegg, TheHockeyProject1(at)gmail.com
 
With Mental Health (MH) issues and Suicide reaching near crisis proportions in parts of Canada, and indeed around the world, a Canadian musician is announcing the upcoming release of an uplifting Suicide Prevention (SP) Music Video that is using the metaphor of Canada’s Game and the world’s most famous Hockey Song to engage Canada’s and the world’s hockey players and fans during the Sochi Games and beyond. The creator of the project believes hockey will join and lead the push towards increased awareness and helping make a difference.

The song entitled Don’t Stop Stompin’ was co-written by Larry Pegg and Juno award winner Edmund Eagan and is presented under The Hockey Project (HP) banner in a campaign called  “Hockey is Great. LIFE is BIGGER!”. The HP was started by Pegg in the wake of losing his daughter to suicide. Pegg is deeply motivated to help reduce the crushing tragedies that are repeated all too often in every country around the world. As a contribution, he believes the song’s title and message will resonate with Canadians, helping to create momentum to shift the Mental Health paradigm on a global scale.
 
Slated for release and distribution during the Sochi Games the video is centered on Canada’s Game and a tribute to “The Hockey Song” by the late Stompin’ Tom Connor’s, using both as metaphors to “Take MH out of the Penalty Box and on to Centre Ice”.
 
The determined Campaign is gaining grass roots momentum. Hockey is Great. LIFE is BIGGER! started in November 2013 as part of Pegg’s participation in the Hockey Night in Canada Song Quest, CBC’s search for Canada’s Next Great Hockey Song. An important component of this campaign is his commitment to donate proceeds to Mental Health charity  Do it for Daron (DIFD) well known and supported in hockey circles.
 
The Film Script

The script features Ottawa  musician and local icon “Lucky Ron” performing in the midst of the action in a game. Two players are penalized and sent to the penalty box (representing stigma, isolation and depression ). The darkness surrounds them then lifts and not only two players leave the box, but a flash-mob of them stream out onto the ice to join the game (of life) where an all out Michael Jackson Thriller-style ice-dance ensues. Although a dark subject, it will be an uplifting treatment meant to inspire interest in the sport and teamwork and individualism and ultimately survival.
 
The hockey and skating world has been already responding to the idea beyond expectations, offering time and resources to help with the production. For example, the Canadian International Hockey Academy located in Rockland, Ontario has sponsored the project providing their 2000 seat arena for several days of filming, and as part of the ice-dance sequence, seventy (70) of their young hockey players from twelve nations around the world will be involved in the video. The HP has also received support from four Women’s University teams including Carleton, Ottawa, McGill and Concordia and teams from the CCHL. More support is coming every day, including first responders such as fire, armed forces, police, nurses, doctors and paramedics where the incidence of PTSD is high.
 
Pegg believes that Canada is uniquely positioned to have hockey lead while on the Olympic stage. “We are the one nation renowned all over the world for hockey. Using that legacy in a creative and supportive Music video will help the world understand this issue and because of Canada and hockey it will be noticed. Hockey can lead at Sochi and bring another great Canada-Russia moment for the ages, the last being in 1972.”
 
Pegg’s film team features Director Craig Conoley and Luca Fiore as Assistant Director.
 
-30-
Background
 
Although Pegg's daughter never played organized hockey she loved the game, the artistry, the unity and the excitement. Her joy for the game was captured in a photo taken by the Ottawa Senators and that picture was often projected onto the ice before SENS home games. This made her and her family happy and proud, but somehow darkness was looming, building towards her tragic mistake.

Over the last two years, Pegg has reshaped his life around two music projects, each using the power of music to help Mental Health (MH) and Suicide Prevention (SP). Music as therapy is already recognized for making a positive difference in people’s lives and it is Pegg’s own experience on his personal path of grief. As a powerful medium, Pegg’s “music as therapy” approach is his immediate goal for helping those that are directly affected by suicide. An integral part of the plan is to build awareness and to raise funds globally for these connected causes. His projects are now set up (www.LPGroove.ca and www.TheHockeyProject.ca) and have already been successful, getting noticed by the public, first responders, within the mental health area, in music and hockey circles and in the media. His new album “Before and Afterlife: The Theory of Positivity” has received international radio play and news coverage and it is making a difference for many already. 

Edmund Eagan is an award winning music composer and producer. Notable projects include composing the themes for the Rick Mercer Report and This Hour Has 22 Minutes.
 
The Canadian International Hockey Academy is a co-ed boarding institution recruiting athletes in grades 9 to 12 from around the world.  Located in Rockland, Ontario, CIH Academy has pro-style facilities, an elite hockey program, as well as a world class educational program and an environment to help their athletes succeed in school, in hockey, and in life. 
 
The film project also includes a 30 second commercial and a short documentary. The script will be ready to start filming January 28th, (Bell Let’s Talk).
 
The HP website will feature the music video, a 30 second commercial and a range of videos and related promotional elements including;
  • A sponsors section for business and corporate supporters
  • An “Optional" Individual Recognition Section for individuals that want to support. They can also support anonymously.
  • An interview segment called “Coaches Cornered” a discussion forum to hear from coaches about the challenges surrounding the Mental Health approach to help their organizations and players.
  • Hockey music from the 1000 CBC SongQuest contestants. The HP has contacted most of the artists and created a database for their hockey music A page will be created with links to most of the artists. A compilation of SongQuester’s music is proposed.
Additional Background - Part of the Sponsorship Appeal - Canada’s unique opportunity to lead?
 
When it comes to Hockey as a national obsession and as a global phenomenon, it’s said that Canada is still king. Internationally, there is a tangible curiosity about Canadian’s and their hockey/skating obsession and this stereotype and legacy is Canada’s brand. Pegg believes Canada’s hockey reputation provides an excellent platform to engage international media to cover this Hockey meets MH story. In Canada, Hockey is well known for it’s many charitable commitments and mental health is one of them, an important part of the sport’s brand building process. This outreach may not be well known in other countries. Pegg believes this factor is part of a corporate and diplomatic opportunity for Canada.
 
"Using the legacy of hockey music and the metaphors of hockey allows for a seamless connection to the growing public concern for the MH issue.” says Pegg.  "Here in Ottawa, the existing support for DIFD and Daniel Alfredsson’s role as ambassador for The Royal provides an example of a MH Charity and it’s connection to hockey. Both of these initiatives are Ottawa-based and optically connected to the NHL and provide more basis for gathering interest and building from. Another Ottawa factor is the loss of Jamie Hubley, son of Ottawa Councilor Alan Hubley. Together these high-profile stories have made a national impression and by tragic default, Ottawa has become an example and an epicentre, already rallying the community around the issue and by association, it’s a logical place for staging and a bringing this project forward, and especially at this time, going into the Olympic games.” says Pegg.
 
Pegg continues, "From the videos and pictures currently displayed at the HP website it appears the grassroots hockey response to the LIFE is BIGGER Campaign is already proving that the “hockey family” feels strongly about this issue and more importantly, they want to help. This evidence backs the plan. This visceral response is not just exclusive to hockey, it is growing across Canada and this growing tension offers an unparalleled opportunity at multiple levels. Given the positive and emotional response it is reasonable to argue that Canada is the one and only nation with the ability and the opportunity to make this plan unfold."
 
Pegg describes The Hockey Project as not only a Canada Project but a Global one, and he says it’s certainly worth the investment on any scale. "It is perfectly aligned with many existing corporate and government objectives that are in place and already resonating with and having an affect on Canadians, therefore it presents an exclusive opportunity to make a big difference for MH, and especially so going into the Sochi Games. It can be fairly defined as a one and only opportunity for Canada. The time is right to step up and support this project.” says Pegg.
 
Maximizing Media Exposure Potential and Building Momentum
 
To ramp this up to full potential the HP is aiming at leveraging the national and global media attention for three specific national events.
  • Hockey Day in Canada (Jan. 18th). Announced filming plans to media via media alert.
  • Bell Let’s Talk (Jan. 28th) Ideally release the video or a short in conjunction with this nationally covered event. Note: Bell is a major Olympic team Sponsor with mental Health as a focus. Leveraging this is not out of the question.
  • Sochi Olympics and Paralympics (Feb.6th to Mar. 16th). Announce this and build towards the one year anniversary of the passing of Stompin’ Tom (March 6, 2014)
  • There are also numerous local MH and SP events in Eastern Ontario and Western Quebec that can support the main thrust described above.
Canada Proud! - Summary
 
The Don’t Stop Stompin’ Music Video is aimed at reaching the global stage for a globally important cause. If Canada leads, it will be a proud feather in Canada’s cap in the fight to de-stigmatize Mental Health and ultimately try and make the world safer, happier and healthier.
 
With a modest budget of roughly $15K in place, and in kind commitments of approximately $20K the project will proceed, however a world-class video production and distribution would range upwards of an additional $50K or more. Pegg says "This is such a powerful project and we believe that everyone will agree that this is a truly ethical investment opportunity that will be remembered and it will return substantial benefits to all supporters, certainly on a national and regional basis, and especially if it can be promoted globally as envisioned.  Canada can reach out and impact the world through hockey. We encourage people and partners that care to join us and make a huge and unexpected positive contribution to Mental Health and the world."
 
The HP is calling for support from small business and corporations. A formal sponsorship document is being finalized and will be provided to our prospects upon their request. Everyone in Canada and around the world can help. Individual’s can support by purchasing the music on-line at either of his websites. 

Let’s all shift the earth together.
To make that shift, just Start Stompin’ and Don’t Stop!
 
 

Ottawa Community News “We Love Hockey” Wow! 

Stittsville News - November 21, 2013 
By 

News -At the Gaia Java Coffee Company shop's Friday music evening last Friday, you heard songs associated with such singers as Bruce Springsteen and Daniel Lanois as well as songs written by performer Larry Pegg himself but the showstopper was the song "We Love Hockey" which Larry has entered in the Canadian Broadcasting Corporation's Song Quest contest now underway.

Larry is hoping that the song will receive support in the voting in the Song Quest voting and will make the top 50 to qualify for the second round of voting and possible selection as Canada's next great hockey song. If the song does go far, he is turning over all of the funds generated to the Do It For Daron campaign as he is a tireless advocate for mental health initiatives.

Indeed, 50 percent of the proceeds from the sale of his recent CD "Before and Afterlife: The Theory of Positivity" are being directed to suicide prevention groups across the country. Sales will be tracked geographically with the donations made to appropriate local groups.

The night before appearing at the Gaia Java shop in Stittsville last Friday, Larry was one of the performers at a multi-artist VOICES Benefit Concert at the National Arts Centre's 4th Stage for the Royal Ottawa Foundation for Mental Health.

In keeping with Larry's support for Do It For Daron and mental health initiatives, all tips received last Friday in the tip box at the Gaia Java coffee shop are being given to Do It For Daron.

Larry lost his daughter, who was an avid hockey fan, six years ago. The songs on his new CD., all written by him, were partly written before his daughter died and partly after her death. His CD and his music are his own personal attempt to remain positive after his daughter's death. Hence the CD's title: "Before and Afterlife: The Theory of Positivity."

The CD includes 12 songs including "Afterlife" and "Last of the Hot Summer Days," both of which he sang at his performance last Friday at the Gaia Java coffee shop.

This performance at the Gaia Java coffee shop was Larry's first-ever performance at a coffee shop.

Larry sang the Bruce Springsteen song "Blood Brothers" during his performance, noting that Bruce Springsteen in his songs really speaks to people, especially when they are hurting.

He turned to Daniel Lanois' 1993 album "For the Beauty of Wynona" for one of his songs. Daniel Lanois is a Canadian singer, songwriter and record producer who was inducted into Canada's Walk of Fame in 2005 and who received a lifetime achievement award at the Governor General's Performing Arts Award ceremony this year.

Another interesting song presented by Larry during his Gaia Java appearance last

Friday was his leadoff song in the second half of his performance, "Ogdensburg." He said that this is the only song ever written about Ogdensburg which is just across the border in New York State. He finished up his performance with his song "Please Wait" which is a plea for making the world a healthier, safer place for everyone by remedying mental health issues in society.

s the border in New York State. He finished up his performance with his song "Please Wait" which is a plea for making the world a healthier, safer place for everyone by remedying mental health issues in society.

Ottawa Community News article shares the story 

'Hockey is great, but life is bigger'; Song supports suicide prevention through Do It For Daron foundation

Manotick News (Original Article)

By Emma Jackson

Arts - Hockey is pretty important to many Canadians, but one musician is hoping to make suicide prevention an even higher priority than our national pastime.

Greely singer-songwriter Larry Pegg has written We Love Hockey for a CBC Hockey Night in Canada songwriting competition, but his song aims higher than just a regular spot on national television.

"There's only one song in the contest that is fighting for something other than a song," said Pegg. "I'm fighting for life."

The father of two lost one of his daughters to suicide nearly six years ago. He has spent the past year promoting his first album in support of Do It For Daron, a youth mental health charity focused on suicide prevention. Daron Richardson, son of former Senators assistant coach Luke Richardson, took her life at age 14 in 2010, and the charity was formed in her name.

"(I'm fighting) to help kids that are suffering, to help parents avoid what I've gone through and what Luke and Stephanie Richardson have gone through," Pegg said.

He said the enthusiasm for hockey in this country is unmatched, and he's hoping to harness some of that energy for his cause.

"Sport in general is the most powerful way to bond people," he said. "To be able to get that message across in the Hockey Night in Canada theme is an awesome achievement for mental health because so many players have experienced mental health issues."

The song is available for play at CBCmusic.ca or at his website, lpgroove.ca. Pegg is encouraging people to vote every day until Dec. 11 when the first round of voting ends.

"If we finish well or even win this contest, I will be re-recording this song with (Canadian singer-songwriter) Joel Plaskett and performing it for Hockey Day in Canada in Lloydminster, Alta," he said.

A portion of proceeds from all downloads of We Love Hockey and his album Before and Afterlife and the Theory of Positivity will be donated to Do It For Daron.

Pegg's hockey song has been garnering a lot of attention as he travels to hockey games across the Ottawa Valley playing for audiences and encouraging them to vote.

Four university women's hockey teams have also thrown their support behind Pegg's campaign, including the Carleton Ravens and University of Ottawa Gee-Gees.

On Nov. 30 the Ravens team joined Pegg before their game to film a special video of the song.

"They understand the cause," Pegg said. "They're right at the age my daughter was (when she died)."

For more information visit lpgroove.ca.